Job Detail
Sales Development Representative (SDR) / Appointment Setter
Lusaka Full TimeJob Description
About the Role
We’re looking for a self-motivated Sales Development Representative (SDR) to support our growth by sourcing and speaking with potential clients, qualifying interest in our services, and passing suitable prospects to our Business Development Manager (BDM).
This role is not a closing position.
Your responsibility is to generate your own leads, start conversations, qualify interest, and book discovery calls for the BDM.
Our service helps businesses offload admin, enquiry handling, and follow-up through managed virtual assistant support, with optional lead generation.
What You’ll Be Promoting
- Virtual assistant support for admin, enquiries, and follow-up
- Optional lead generation services
- Monthly retainer solutions (tier-based)
You’ll introduce the service and book qualified discovery calls.
Key Responsibilities
- Source and research your own leads (LinkedIn, databases, outreach tools, etc.)
- Contact potential clients via phone, email, or LinkedIn
- Ask discovery questions to understand admin and lead-handling challenges
- Qualify prospects based on fit and interest
- Book discovery calls for the BDM
- Pass clear notes and context to the BDM
- Keep basic records of outreach and conversations
What You Will NOT Be Doing
- ❌ Closing sales
- ❌ Negotiating pricing
- ❌ Handling advanced objections
- ❌ High-pressure selling
Your focus is lead sourcing, qualification, and booking quality meetings.
What We’re Looking For
Essential:
- Comfortable sourcing and researching leads independently
- Confident speaking with business owners and decision-makers
- Clear, professional communication
- Organised and reliable
- Able to follow a simple process and script
Nice to Have:
- Experience as an SDR or appointment setter
- B2B outbound experience
- Familiarity with CRM systems and prospecting tools
Commission & Compensation
- Paid per qualified meeting booked
- Bonus incentives for meetings that convert to clients
- Clear qualification criteria provided
- No closing pressure
Details discussed during interview.
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