Sales Executive

Job description

Re-Advertised (8)

To drive sales growth by identifying new business opportunities, managing distributor and retail relationships, achieving sales targets, and ensuring effective product availability and visibility in assigned territories.

Key Responsibilities

Sales & Revenue Growth

• Achieve and exceed monthly and annual sales targets.
• Identify and develop new customers, distributors, wholesalers, and retailers.
• Execute sales plans and promotional activities within assigned territory.
• Negotiate pricing, discounts, and trade terms within company policy.

Customer & Relationship Management

• Build and maintain strong relationships with key accounts and distributors.
• Conduct regular customer visits and market activations.
• Resolve customer complaints promptly and professionally.
• Ensure high levels of customer satisfaction and retention.

Market Execution & Visibility

• Ensure proper product availability, shelf presence, and merchandising standards.
• Monitor competitor activities, pricing, and promotions.
• Support product launches and in-store promotions.
• Ensure compliance with brand and merchandising guidelines.

Reporting & Administration

• Prepare daily, weekly, and monthly sales reports.
• Maintain accurate customer records and sales data.
• Track stock movement and support collections where applicable.
• Provide market intelligence and feedback to management.

Key Performance Indicators (KPIs)

• Sales target achievement
• Market coverage and customer acquisition
• Product availability and visibility
• Customer retention and satisfaction
• Timely and accurate reporting

Qualifications & Experience

• Diploma or Bachelor’s Degree in Sales, Marketing, Business Administration, or related field.
• Minimum of 2–5 years’ sales experience in an FMCG environment.
• Proven track record of achieving sales targets.
• Experience working with distributors, wholesalers, and retail outlets.

Skills & Competencies

• Strong negotiation and communication skills
• Excellent interpersonal and relationship management skills
• Good analytical and reporting skills
• Self-motivated with strong planning and time-management abilities
• Ability to work independently and under pressure

Additional Requirements

• Valid driver’s license (car) is an advantage
• Willingness to travel extensively within assigned territory
• Knowledge of local FMCG markets and trade channels

Application Criteria

Interested candidates should submit their applications as a single PDF document, clearly saved using the applicant’s full name (e.g. John_Mwale_Sales_Executive_Application.pdf).

The application must include:

• A cover letter
• A detailed curriculum vitae (CV)
• Copies of relevant qualifications and certificates

Email Subject Line:

Sales Executive Job Application

Applications that do not comply with the above instructions may not be considered.