High Level Digital Marketing Manager – Readvertised.

Job description

Digital Marketing Manager – High Level

Position Title: Digital Marketing Manager

Department: Marketing (Infinix Mobile)

Reports To: Head of Marketing

Location: Lusaka

Employment Type: Full-Time

Role Overview

The Digital Marketing Manager will be proving strategic leadership in developing, executing, and optimizing the organization’s digital marketing initiatives through Tiktok, Facebook as well as Instagram. This role’s responsibility is driving brand growth, digital transformation, customer acquisition, and revenue through data-driven digital strategies aligned with overall business objectives.

Strategic Leadership & Planning

Develop and lead enterprise-wide digital marketing strategies aligned with corporate goals.
Define digital vision, roadmap, and KPIs across all digital channels.
Identify growth opportunities through market research, analytics, and emerging technologies.
Advise executive management on digital trends, risks, and opportunities.

Performance Marketing & Revenue Growth

Oversee paid media, SEO, social media, content, and CRM strategies to maximize ROI.
Set performance benchmarks and ensure consistent optimization of campaigns.
Drive lead generation, customer acquisition, and conversion strategies.
Manage digital marketing budgets and ensure cost efficiency.

Brand, Content & Customer Experience

Ensure consistent brand positioning and messaging across all digital platforms.
Lead content strategy to support customer engagement and retention.
Optimize digital customer journeys and touchpoints.
Collaborate with product, sales, and customer experience teams.

Data, Analytics & Reporting

Establish data-driven decision-making frameworks using analytics tools.
Interpret performance metrics and provide strategic insights to senior leadership.
Ensure accurate reporting of campaign performance, ROI, and market impact.

Team Leadership & Stakeholder Management

Lead, mentor, and develop the digital marketing team.
Manage external agencies, consultants, and technology partners.
Collaborate with cross-functional teams to align digital efforts.
Foster innovation, accountability, and continuous improvement.

Governance, Compliance & Risk Management

Ensure compliance with data protection, advertising standards, and digital regulations.
Manage reputational risk and brand integrity across digital platforms.
Implement best practices in digital security and platform governance.

Qualifications & Experience

Bachelor’s degree in marketing, Digital Marketing, Business, or related field.
Master’s Degree or professional certification is an added advantage.
5–7+ years of digital marketing experience, with leadership or management exposure.
Proven success in scaling digital campaigns and driving business growth.

Core Competencies

Strategic thinking and executive decision-making.
Advanced digital marketing and analytics expertise.
Strong leadership and stakeholder engagement skills.
Financial acumen and budget management.
Innovation, adaptability, and results orientation.

Key Performance Indicators (KPIs)

Digital revenue growth
Lead conversion rates
Campaign ROI and ROAS
Brand awareness and engagement metrics
Customer acquisition and retention rates

Candidates who feel they have met all the above-mentioned requirements to submit their latest CV’s, a strong portfolio showcasing your best work and demonstrating your range of skills and style with the day-to-day contact detail on the following email address provided below; HR.ZM@transsion.com not later than 24th January 2026.