Public Relations Manager

Job description

EMPLOYMENT OPPORTUNITY – PUBLIC RELATIONS MANAGER

The International Hospital of Zambia (IHZ) is a premier healthcare provider committed to delivering high-quality, patient-centred medical services. With a strong emphasis on excellence, innovation, and accessibility, IHZ is driving transformation in healthcare standards across Zambia.

As part of our ongoing growth, we are seeking a highly qualified and experienced PUBLIC RELATIONS MANAGER to lead strategic communication and public relations efforts. This role is essential in reinforcing the hospital’s reputation as a centre of excellence in healthcare delivery.

EMPLOYMENT TYPE: FULL-TIME, 2-YEAR RENEWABLE CONTRACT
LOCATION: IHZ FAIRVIEW HOSPITAL, LUSAKA
REPORTS TO: CHIEF OPERATING OFFICER WORKING HOURS: 48 HOURS PER WEEK

Job Purpose

To develop and implement strategic communication and public relations initiatives that enhance the hospital’s reputation, visibility, and engagement on local, regional, and international platforms. The PR Manager shall act as the hospital’s spokesperson and media liaison, manages crisis communications, builds relationships with key stakeholders, and ensures consistent messaging that aligns with the hospital’s mission and values.

Main Duties and Accountabilities

Develop and execute communication strategies and media outreach campaigns aligned with the hospital objectives.
Serve as the primary point of contact for media inquiries, interviews, and press briefings.
Craft compelling narratives that promote hospital’s services, achievements, and innovations.
Draft and distribute press releases, and feature stories.
Build and maintain strong relationships with media outlets. Monitor media coverage and prepare media reports.
Oversee the hospital’s brand identity across all platforms.
Coordinate with medical, and administrative teams to ensure brand coherence.
Manage the hospital’s online presence, including website content, social media, and blogs.
Develop digital engagement strategies that meet healthcare communication standards.
Develop and maintain a comprehensive crisis communication plan.
Lead communication efforts during crises with timely and accurate public messaging.
Prepare and issue crisis response statements.
Manage communications with key external stakeholders, including government agencies, regulators, and other partners.
Coordinate the hospital’s participation in conferences, expos, and community health programs.
Organise hospital-hosted events such as seminars, health forums, and CSR initiatives.
Ensure timely and professional internal announcements.
Monitor the effectiveness of PR strategies using KPIs such as media reach and engagement.
Prepare monthly and quarterly PR performance reports for management.
Perform other duties as assigned by the department head or supervisor.

Minimum Qualifications and Experience:

Full Grade 12 School Certificate or equivalent.
Bachelor’s Degree in Public Relations, Communications, Journalism or related field.
Master’s Degree or post-graduate certification in Communication is an added advantage.
5-6 years of relevant experience in a reputable organisation with a proven track record.
Must be a registered member of the Zambia Institute of Public Relations and Communication.

Knowledge and Skills

Exceptional written and verbal communication skills.
Strong strategic thinking and planning abilities.
Excellent interpersonal and negotiation skills.
High emotional intelligence and professionalism in high-pressure situations.
Proficiency in digital communication tools and platforms.

APPLICATION PROCEDURE

Interested candidates must submit the following:

Cover letter expressing interest in the position
Updated Curriculum Vitae with contact information, and three (3) traceable referees
Certified copies of academic and/or professional qualifications
Copy of NRC or Passport

Applications and supporting document must be sent via email to careers@ihzfairview.com, as a single PDF document, addressed to:

The Chief Operating Officer

International Hospital of Zambia IHZ

Fairview Hospital

Stand 30079, Chilubi Road,

P.O. Box 50879,

LUSAKA

Closing Date for Applications:

The closing date for receiving applications is Friday, 25th July 2025.

Only shortlisted candidates will be contacted.

Please note that the International Hospital of Zambia does not solicit payment of any funds towards the recruitment process.

Your health our Passion